DCP 107: Lydia Hurlbut On Smart Business For Cinema
Lydia Hurlbut is the co-founder and CEO of Hurlbut Visuals.
According to her amazing bio:
"For the past 25 years Lydia’s career path has been varied with an expertise in numerous fields including: pediatric nursing, forensic science, life coaching, marketing and film production. Lydia first envisioned Hurlbut Visuals while visiting Shane in Puerto Rico on the film “Act of Valor.” What began as way to showcase Shane’s pioneering ability with the Canon 5D Mark II camera has expanded to include the Blog, an HDSLR Cinema Rental Division, an educational Bootcamp, and a division devoted to funding and producing independent projects. Lydia’s leadership and knowledge of the film business along with her amazingly talented team has allowed for extraordinary growth.
"Lydia has a master’s degree in forensic nursing from the University of Virginia. Marketing has been self-taught by reading “everything she could get her hands on” and mentoring help from two close friends in the field of marketing, Star Ladin and Christiane Holbrook. This unique skill set combination supported by existing relationships in the film industry allows Hurlbut Visuals to be creative and fearless in taking risks on new ideas.
"In today’s competitive business marketplace, Lydia has been challenged to create business solutions that speak to both independent companies and large corporations. Visual storytelling combined with the practical knowledge and teaching gift of Shane Hurlbut, ASC and the Elite Team has provided the solution."
In this episode of the Digital Convergence Podcast, Chris Fenwick, planetMitch and I are privileged to participate in a thought provoking conversation with Lydia. She shares her deep insights and experience on business, marketing, branding, education, and building a team in the competive world of filmmaking. Lydia also takes time to answer questions from DCP listeners.
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Here are links to information about some of the movies that Shane Hurlbut has worked on that were mentioned in the podcast:
Lydia Hurlbut's Suggested Reading List
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