DCP 156: Joseph Forte of D-Mak Productions on SEO and Content Marketing
This episode is all about improving your video business marketing. First up is an in-depth discussion of how to use SEO and content marketing to help promote your video production business. A big question for video production business owners is: how do you get potential customers to find you? Joseph Forte - co-founder and marketing guru of D-Mak Productions - joins the show today and answers that question. Joseph talks about the successful online marketing strategy he uses to promote D-Mak Productions. Joseph says that upwards of 80 percent of all their video customer leads come from their online digital marketing efforts. There are a number of good, actionable tips that you can start using today to make your video production business more findable to potential clients.
D-Mak Productions - co-founded by Danny McManus - is a Phoenix, Arizona video production company. They create innovative media content for commercial, live event, training, web, fashion, music and corporate video production. D-Mak Productions offer professional video production services with high quality craftsmanship in all phases of production, including concept creation, scripts and storyboards, talent and location scouting, on-location or in studio production, non-linear editing, graphic design and animation, and media methods and distribution strategies.
The Video Business Success Coach Kris Simmons takes us Deep Sea Fishing. How to use a "minnow" to get the "big fish" - a customer that values your video production services and pays accordingly.
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Mentioned In This Episode:
D-Mak Productions Online:
Book on SEO -
Search Engine Optimization Secrets by Danny Dover
SEO Toolbar by Moz -
Site to check citations - http://www.whitespark.ca/
Video Production Community on Google Plus:
Take your video business to the next level with KRE8 University.
Learn to master color for video at Mixing Light.
Save $25 off the first year of access to Academy of Storytellers.
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